At CDPH, our goal is to help all people and communities in California live healthier lives. Our work ensures Californians have the information, tools and support they need to stay healthy. In September 2024, we launched a new visual identity, and logo, to reflect this commitment.
How Our Brand Was Created
The journey to CDPH’s visual identity was incredibly interactive.
Our work included invaluable input from:
- 2,000+ Californians across the state with diverse identities and languages
- CDPH employees and leaders
- Local Health Department partners
Our new logo and brand identity represent California’s diverse peoples and communities.
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The state icon symbolizes the communities and regions of California coming together.
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The bold colors represent the diversity of our people.
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The connecting lines represent unity, optimism and sun rays for a brighter future.
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Our bold and colorful look is a warm hello from the 200 programs and services we provide every day. And it doesn't just represent the work we're doing now - it's a symbol for the future of public health in California. It's a nod to the modern and innovative approaches we're taking to improve the health of all Californians. It also represents our ongoing commitment to foster deeper connections with the communities we serve.
Our hope is when you hear our name, see our colors or recognize our logo, you think of us as a trusted partner and friend. We’re here to ensure you’re leading your most healthy life as a Californian.