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Division of Communicable Disease Control

Mpox

Mpox Campaign Toolkit for Lā€‹ocal Health Jurisdictions and Community-Based Organizations


Use the images and suggested messaging below to help educate Californians about the importance of reducing the spread of mpox and staying up to date on mpox vaccination. Feel free to share via social media platforms, websites, patient portals, emails, and other ways to reach your audiences.

To use these images, click on the option you want, then right click the image and select "save as." PDF files can be downloaded from your browser window by selecting the download icon. When clicked, PowerPoint files will download automatically to a folder selected by your web browser (usually defaulted as, "Downloads").


Style Guide

Style Guide

ā€‹The Style Guide (PDF, 2MB) focuses on the visual identity of the CDPH Mpox Campaign. It covers the core branding elements, layout, font, and color palette.


In addition, there are examples of design and branding best practices for digital ad communication touchpoints. As such, this style guide is both instructional and functional by design.

Digital Ads - Ready to Use

Spread love, not mpox
ā€‹Suggested Messaging:

Spread love, not mpox. Talk to your partner(s) about any new rashes or sores. #spreadlovenotmpox

Spread love, not mpox
ā€‹Suggested Messaging:

Spread love, not mpox. Talk to your partner(s) about any new rashes or sores. Get the facts. #spreadlovenotmpox

Spread love, not mpox
ā€‹Suggested Messaging:

Spread love, not mpox. Talk to your partner(s) about any new rashes or sores. #spreadlovenotmpox

Boys - clean your toys.
ā€‹Suggested Messaging:

Boys - clean your toys. Mpox can spread by touching items that have touched mpox rashes or sores. #boyscleanyourtoys

ā€‹look before you lick
ā€‹Suggested Messaging:

Look before you lick. Mpox is spreading. Avoid contact with rashes, bumps, and sores. #lookbeforeyoulick

ā€‹Any new rashes or sores?
ā€‹Suggested Messaging:

Any new rashes or sores? Stay home and talk to a health provider about mpox. #anynewrashesorsores

ā€‹Sex is great. Mpox isn't.
ā€‹Suggested Messaging:

Sex is great. Mpox isn't. Learn about the signs and symptoms to prevent the spread. #sexisgreatmpoxisnt

Sex is great. Mpox isn't.
ā€‹Suggested Messaging:

Sex is great. Mpox isn't. Learn about the signs and symptoms to prevent the spread. #sexisgreatmpoxisnt

ā€‹Mpox vaccine eligibility has expanded.
ā€‹Suggested Messaging:

Mpox vaccine eligibility has expanded. Mpox vaccines are available and effective. Check with your health care provider or your local health department about the vaccine. #mpoxvaccineeligibilityhasexpanded

ā€‹Mpox vaccine eligibility has expanded.
ā€‹Suggested Messaging:

Mpox vaccine eligibility has expanded. Mpox vaccines are available and effective. Check with your health care provider or your local health department about the vaccine. #mpoxvaccineeligibilityhasexpanded

ā€‹Mpox vaccine eligibility has expanded.
ā€‹Suggested Messaging:

Mpox vaccine eligibility has expanded. Mpox vaccines are available and effective. Check with your health care provider or your local health department about the vaccine. #mpoxvaccineeligibilityhasexpanded

ā€‹It takes two doses to protect you from mpox.
ā€‹Suggested Messaging:

It takes 2 doses to protect you from mpox. Get the mpox vacine at myturn.ca.gov today. 

ā€‹Protect yourself and your community from mpox
ā€‹Suggested Messaging:

Protect yourself and your community from mpox. Get 2 doses of the vaccine. 

ā€‹It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. #ittakestwotoprotectyoufromgettingmpox

ā€‹It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. #ittakestwotoprotectyoufromgettingmpox


ā€‹It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. Schedule vaccination today! #ittakestwotoprotectyoufromgettingmpox



It takes TWO to protect YOU from mpox

ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. #ittakestwotoprotectyoufromgettingmpox

It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. #ittakestwotoprotectyoufromgettingmpox

It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination. #ittakestwotoprotectyoufromgettingmpoxā€‹

ā€‹It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination.

ā€‹It takes TWO to protect YOU from mpox
ā€‹Suggested Messaging:

It takes TWO to protect YOU from mpox. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination.

ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. You need two vaccine doses to protect yourself and your community from mpox. Visit myturn.ca.gov to schedule your vaccination.

ā€‹ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.

ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.

ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.

ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.


ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.ā€‹


ā€‹You're not getting the most from the mpox vaccine until after your second dose
ā€‹Suggested Messaging:

You're not getting the most from the mpox vaccine until after your second dose. Visit myturn.ca.gov to schedule your vaccination today.ā€‹

ā€‹Mpox Vaccines are Available! Flyer
ā€‹Suggested Messaging:

Mpox vaccines are available! Protect yourself and your community from mpox. Get your mpox vaccine today. To learn more about mpox, visit go.cdph.ca.gov/mpox



Digital Ads - Ready to Use - Spanishā€‹ā€‹

ā€‹Skip to main content
ā€‹Suggested Messaging:
Obtenga la mĆ”xima protecciĆ³n de su vacuna MPOX despuĆ©s de recibir dos dosis. Visita el sitio myturn.ca.govā€‹ y agenda una cita. Agenda una cita para tu vacuna hoy!
ā€‹Se necesitan dos para protegerse del MPOX.
ā€‹Suggested Messaging:
Se necesitan dos para protegerse del MPOX. Necesitas dos vacunas de MPOX para protegerte a ti, y a tu comunidad. Visita el sitio myturn.ca.govā€‹ y agenda una cita. Agenda una cita para tu vacuna hoy!
ā€‹Comparte amor, no MPOX.
ā€‹Suggested Messaging:
Comparte amor, no MPOX. Platique con tu parejas si tienes llagas o ampollas nuevas. Informate.
ā€‹Chicos - limpien sus juguetes.
ā€‹Suggested Messaging:
Chicos - limpien sus juguetes. MPOX se propaga tocando objetos o juquetes para adultos que had tocado el sarpullido or llagas de MPOX. Informate.
ā€‹Fijate, antes de chupar.
ā€‹Suggested Messaging:
Fijate, antes de chupar. Eviten el contacto con las llagas, y ampollas. Informate.
ā€‹El Sexo es sabroso! El MPOX no lo es.
ā€‹Suggested Messaging:
El Sexo es sabroso! El MPOX no lo es. Aprende los senales y las sintomas del MPOX para prevenir su propagacion. Informate.

Digital Ads - Customizable

ā€‹Anyone can get mpox. custom ad
ā€‹Suggested Messaging:

Anyone can get mpox. Learn how it spreads and what to do if you have symptoms. #anyonecangetmpox

ā€‹Mpox Vaccines are Available - Custom Flyer 01
ā€‹Suggested Messaging:

Mpox vaccines are available! Protect yourself and your community from mpox. Get your mpox vaccine today. Ask a health care provider or your local health department how to get your mpox vaccine.


Print Materialsā€‹

Mpox Vaccines are Available and Effective Poster

ā€‹Suggested Messaging:
Mpox vaccines are available & effective! Protecting yourself and your community from mpox has never been easier. Get your mpox vaccine today. Ask a health care provider or your local health department how to get your mpox vaccine.

For use in bars, restaurants, clubs, gas stations, universities, gyms, point of care facilities, etc.

ā€‹ā€‹Vaccination is the best way to protect yourself and your community from mpox!
Mpox Vaccination Flyer

Description:
This 8.5"x11" flyer can be used by health care providers and CBOs as a handout or signage to promote mpox vaccination.


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