August is....

California Breastfeeding Awareness Month

This year, in conjunction with World Breastfeeding Week, we developed the August 2008 Breastfeeding Toolkit to help you celebrate Breastfeeding Awareness Month in your community. The theme is Breastfeeding: The First Step To a Healthy Life. Thank you for supporting our WIC families in raising a healthy infant.

WIF Inserts

Breastfeeding is Good - Steps to Successful Breastfeeding - Risk of Formula Feeding All in One (Word) "Opens a new browser window"

How does formula Compare to Breastmilk (PDF, English) "Opens a new browser window"

...| Spanish

Posters

Breastfeeding Promotion Posters

Certificates

Certificate of Recognition (Word) "Opens a new browser window"

Certificate of Acknowledgement for Exclusive Breastfeeding (Word) "Opens a new browser window"

Certificate of Acknowledgement for Combination Breastfeeding (Word) "Opens a new browser window"

Cards

Thank You Mommy (Word) "Opens a new browser window"

Congratulation 1 (Word) "Opens a new browser window"

Congratulation 2 (Word) "Opens a new browser window"

WIC In-service

The Peer Counselor’s Manual

DVD: “Loving Support: Partnering with WIC for Breastfeeding Success”

Other Ideas

Invite Doctors and Lactation Specialist to talk about the importance of prolonged breastfeeding and new research about exclusive breastfeeding.
Visit nearby hospitals during the first week of August to congratulate WIC mothers who are exclusively breastfeeding while in the hospital.
Celebrate with WIC families and staff by hosting a “Potluck”.

Links

World Alliance Breastfeeding Action http://worldbreastfeedingweek.org

National USDA WIC Works http://www.nal.usda.gov/wicworks/spotlight/bfweek_resources.html

La Leche League http://www.llli.org/walk.html