Welcome to the State of California 

New! Online Chronic Disease Prevention Messaging Toolkit

 

The Chronic Disease Prevention Messaging Toolkit (Messaging Toolkit) is intended to assist local health departments and community-based organizations with crafting and publishing compelling chronic disease prevention messages. The Messaging Toolkit and Lifetime of Wellness unifying tagline were created with input from CDPH staff and external partners through a series of qualitative marketing research activities including: online surveys, focus groups, online discussion boards, and phone interviews.

The Messaging Toolkit was recognized nationally with a 2014 National Public Health Information Coalition Silver Award in Excellence in Public Health Communication Out-source Webcast/Podcast Training Category.

Included with the Messaging Toolkit, are downloadable storytelling forms and templates (see below). Please note the Storytelling forms include prompt questions to help craft your story. In the Word documents, you can edit or add new prompt questions that are more relevant to your work, and you can add photos to personalize your story. Please see the following example as a reference:

Storytelling Fillable Form_Example

 

The Storytelling Fillable Forms were developed to make it easier to share your successes. The Storytelling Forms are brightly colored; contain question prompts write an informative and concise story; and include fillable boxes to insert your text.

Storytelling Fillable Form Our Story

Storytelling Fillable Form Our Story

Storytelling Fillable Form Your Story

Storytelling Fillable Form Your Story

Storytelling Fillable Form Innovative Partnership

Storytelling Fillable Form Innovative Partnership

Storytelling Fillable Form Community Engagement

Storytelling Fillable Form Community Engagement

 

The Storytelling Worksheets were developed to help you organize your ideas and draft a Success Story. These can be used as an interactive tool with your staff and partners to write your collective story and keep your team on track to reach your program’s goals. These are available in the following categories:  Community Engagement, Innovative Partnerships, and Your Story (a general category that you can tailor to fit your success story focus).

Storytelling Worksheet Our Story

Storytelling Worksheet Our Story

Storytelling Worksheet Your Story

Storytelling Worksheet Your Story

Storytelling Worksheet Innovative Partnership

Storytelling Worksheet Innovative Partnership

Storytelling Worksheet Community Engagement

Storytelling Worksheet Community Engagement

 

Once you finalize your Success Story, please send it to the Chronic Disease Control Branch and/or your funder, partners and others to share your success!

Send your Success Story to cdcb@cdph.ca.gov.

 
 
Last modified on: 3/18/2015 9:56 AM