Welcome to the State of California 

                         Champions for Change Resources        

The Nutrition Education and Obesity Prevention Branch (NEOPB) supports funded partners to create innovative partnerships that empower low-income Californians to increase consumption and access to healthy foods and beverages, reduce consumption of unhealthy foods and beverages, and increase physical activity with the goal of preventing obesity and other diet-related chronic diseases.

Need more information, contact us NEOPB_MediaPR@cdph.ca.gov

              Family Hilltop Sunset Mother and child Women drinking water

Champion Alliance Program (CAP): Recruited Champions Are Ready to Serve Your Community!

We're pleased to announce that the Champion Alliance Program (CAP) has made progress in the past year. Our CAP partners have been working tirelessly to recruit 40 new Champions for Change throughout the state, and they have exceeded this target!

We currently have trained Champions that are ready to connect with you that are willing, ready and able to help funded partners with community events and educational presentations. Our new Champions are very motivated and eager to work with you! If you're interested in working with one of these Champions, please click on the Champion Request link below, answer a few questions to request a Champion for your community.

CAP is an initiative designed to help recruit new Champions for Change and promote SNAP-Ed messages. They are an establishment of community alliances with ethnically and geographically diverse organizations already working with a SNAP-Ed target. They will partner with funded partners to deliver SNAP-Ed in their surrounding communities.

2017 Champion Alliance Workshop (CAW):
Register today! This year our theme is "Celebrating Community Partnerships" and we invite you to attend on April 25 in Garden Grove, CA.at the Hyatt Regency Orange County. To register please visit our link below.

The Nutrition Education and Obesity Prevention Branch, Statewide Media and Public Relations Section hosted two workshops in August 2016. Which were intended for funded partners and their Champions. All of the sessions were hands-on and participants engaged in light physical activity. Workshop presentations and resources are available below.

Champion Recruitment Kit
The Champions for Change Recruitment Kit was designed to assist funded partners with their recruitment of Champions for their community engagement activities, peer-to-peer trainings, and appearances at community events. In addition, Champions are encouraged to provide their stories to local media and speak-up on policies, systems and environmental change strategies. These Champions have joined the movement for healthy change and are committed to making change in their families, neighborhoods, schools, work sites, retail outlets, churches and other settings. The kit contains a questionnaire, welcome letter, overview, message points and, sample Champion profile and success story templates.

Communications Resource Library
One important way to achieve NEOPB’s objectives is through the Champions for Change Program. This program is a social marketing campaign with thousands of Champions working together in a movement to fight for healthy changes in communities across California. Champions include physicians, mothers, fathers, grandparents, athletes, youth, pastors, farmers, partners and others who are vital to the statewide movement for healthy change and are committed to building healthier communities. The Champions for Change Program uses mass media campaigns, promotions, websites and Facebook to connect Champions with funded partners to work together in partnership to create healthier communities. Please visit our Communications Resource Library for Public Relations Materials link below for media and campaign  information and templates

Champion Alliance Program (CAP)
Champion Alliance Program Champions
Communications Resource Library Materials
Last modified on: 2/14/2017 11:01 AM