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Retail Program For Retailers and Vendors

Connect with Your Community
The Retail Program brings retailers, vendors, and community leaders together, which allows for a greater connection to your neighborhood and your customers. Local Retail Specialists help build community-based partnerships and provides assistance with store-based materials and activities. As a result, involvement in the Retail Program raises your company’s profile as you show your commitment to improving the health of your neighborhood.

Increase Your Profit Potential
Research indicates that the Network for a Healthy California has a positive effect on produce consumption. A study in 2000 showed that fruit and vegetable consumption increased significantly when Latino adults were exposed to the Network for a Healthy California — Latino Campaign at a variety of locations using a combination of community interventions, including retail-based activities!

For information about your local Regional Network, please contact the lead agency directly. Map for counties (PDF) involved in each region.

Bay Area Region
Counties: Alameda, Contra Costa, Marin, San Francisco, San Mateo, and Santa Clara
Contact: Carlos Torres
Phone:(408) 792-5135

Central Coast Region
Counties: Monterey, San Benito, and Santa Cruz
Contact: Kathryn Ramirez
Phone: (831) 796-2865

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Central Valley Region
Counties: Fresno, Kern, Kings, Madera, Mariposa, Merced, and Tulare
Contact: Erica Mireles
Phone:559-255-4300 ext 28
Fax: 559-251-1383

Desert Sierra Region
Counties: Inyo, Riverside, and San Bernardino
Contact: Maureen Medina
Phone:(909) 387-9196

Gold Coast Region
Counties: San Luis Obispo, Santa Barbara, and Ventura
Contact: Christina Wells
Phone: 805-677-5235
Fax: 805-677-5220

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Gold Country Region
Counties: Alpine, Amador, Calaveras, El Dorado, Mono, Placer, Sacramento, San Joaquin, Solano, Stanislaus, Sutter, Tuolumne, Yolo, and Yuba
Contact: Edith Gomez
Phone:(916) 556-3344

Los Angeles Region
Counties: Los Angeles
Contact: Lourdes Acosta
Phone:(213) 351-7304 ext. 7304

North Coast Region
Counties: Del Norte, Humboldt, Lake, Mendocino, Napa, and Sonoma
Contact: Angie Corwin
Phone:(707) 543-5810 x201

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Orange County Region
Counties: Orange
Contact: Elsa Amezuca
Phone:(714) 834-7842

San Diego & Imperial Region
Counties: Imperial and San Diego
Contact: Victor Paz
Phone:(619) 681-0640

Sierra Cascade Region
Counties: Butte, Colusa, Glenn, Lassen, Modoc, Nevada, Plumas, Shasta, Sierra, Siskiyou, Tehama, Trinity
Contact: Kimberly Ames
Phone:(530) 345-2483

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To form retail or vendor partnerships that span multiple regions, contact

Rosanna Oliva
(Desert Sierra, Los Angeles, Orange County, and San Diego & Imperial)
Marketing Manager
Phone:(916) 449-5399

Kristy Tuttle
(Bay Area, Central Coast, Central Valley, Gold Coast, Gold Country, North Coast, Sierra Cascade)
Marketing Specialist
Phone: (916) 449-5449

Network for a Healthy California - Retail Program
California Department of Public Health
1616 Capitol Avenue, MS 7204
Sacramento, CA 95814
Fax: (916) 449-5415

Find out more about what the Retail Program can offer your company today!

Retail Program Frequently Asked Questions

Merchandising Materials

Promotional Activities

Resources

Industry Partnerships

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Last modified on: 4/8/2011 7:36 AM